| m-link"> | | | | and thus operating costs with simple steps that will |
| In today’s strenuous economic conditions, hotels | | | | leave additional capital to invest in further property |
| are looking for every advantage to increase | | | | improvements. In addition to delivering financial savings, |
| occupancy and lower operating expenses. Fortunately, | | | | cost reductions through energy efficiency translate into |
| there is a program that can help do both. Normal 0 | | | | greater profitability for hotel owners. |
| false false false st1\:*{behavior:url(#ieooui) } /* Style | | | | |
| Definitions */ table.MsoNormalTable | | | | Increased Recognition = Additional Revenue |
| {mso-style-name:"Table Normal"; | | | | |
| mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; | | | | · Leading online travel companies, |
| mso-style-noshow:yes; mso-style-parent:""; | | | | Travelocity (Green Directory) and Orbitz (Eco-Toursim |
| mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; | | | | Travel Guide), enhanced their online hotel listing to allow |
| mso-para-margin-bottom:.0001pt; | | | | travelers to easily identify properties that have earned |
| mso-pagination:widow-orphan; font-size:10.0pt; | | | | the EnergyStar Label. |
| font-family:"Times New Roman"; | | | | |
| mso-ansi-language:#0400; | | | | Leading hotel corporations are taking advantage of the |
| mso-fareast-language:#0400; | | | | cost savings found within the program. Hilton Hotels |
| mso-bidi-language:#0400;} | | | | earned the EPA’s EnergyStar Award for |
| In today’s strenuous economic conditions, hotels | | | | Excellence in Energy Management and ties their hotel |
| are looking for every advantage to increase | | | | general managers' annual bonuses to energy |
| occupancy and lower operating expenses. Fortunately, | | | | performance. By meeting Hilton's goal of reducing |
| there is a program that can help do both. The U.S. | | | | energy consumption by 5% for every owned hotel, a |
| EPA’s EnergyStar Labeling program for | | | | manager's annual bonus was increased. This resulted |
| hospitality buildings offers solutions to property owners | | | | in almost every property meeting the goal. Marriott |
| to find hidden operational cost savings and unlock | | | | has over 275 hotels with its EnergyStar label, more |
| energy efficiency throughout the property. In addition, | | | | than any other hotel company. The US EPA also |
| since EnergyStar is the most recognized eco-label by | | | | presented Marriott with its EnergyStar Sustained |
| environmentally conscious consumers, it provides | | | | Excellence Award and has named the company |
| positive connection to the traveling public. | | | | Partner of the Year since 2004. |
| | | | | |
| Energy Efficiency = Cost $avings | | | | Currently there are 415 labeled green hotels: which |
| | | | | represents 4% of the total labeled buildings in the US. |
| · U.S. hotels spend close to $4 billion on energy | | | | (see figure 1). |
| every year. | | | | |
| · A 10 % reduction in energy costs is equivalent | | | | |
| to increasing ADR by $0.83 for limited service hotels | | | | |
| and by $2.45 for full-service hotels. | | | | |
| · Hotels and motels spend an average of $2,196 | | | | Less than 1% of all of the 47,000 US hotels are |
| per available room each year on energy, an amount | | | | Energy Star Labeled, which means yours can |
| that represents about 6 percent of all hotel operating | | | | stand-alone in its local market. EcoGreenHotel can |
| costs | | | | assist your property achieve the EnergyStar Label |
| | | | | through its onsite Energy Efficiency Analysis and |
| Hotels can dramatically improve energy performance | | | | EnergyStar benchmarking and labeling services. |