| Enhances Web Site by Adding Unparalleled New | | | | one sponsorship ad are now clustered together on the |
| Features | | | | right-hand side of the Home Page. Further, the banner |
| February 20, 2004, Norfolk, Va. — ( the | | | | and sponsorship ads are larger to ensure maximum |
| Web’s most comprehensive source for hotel | | | | exposure for hospitality companies. |
| discounts and a division of Trader Publishing Company, | | | | The navigation menus include sub-menus that display |
| today announced the addition of several new and | | | | beneath their respective main menus in red, going |
| aesthetic changes to the site. The recent modifications | | | | across the Home Page. This cleaner navigation will |
| include a more distinct location for the Featured | | | | help travelers find hotel deals even more quickly and |
| Advertisers, larger ad objects, streamlined navigation | | | | will create more space for hospitality |
| menus as well as more visible links to advanced | | | | professionals’ ads. |
| search options and travel resources. In addition, these | | | | RoomSaver.com’s advanced search options |
| modifications will allow hospitality professionals to reach | | | | such as the search by ZIP code and Canadian listings |
| more qualified, value-conscious travelers and users will | | | | as well as travel resources like the Rate Checker, are |
| be able to perform a more efficient search for hotel | | | | now broken out into links on the left-hand side |
| coupons. | | | | adjacent to the U.S. map. As these options and |
| "We're always adding features that make finding the | | | | resources are now notably displayed, our |
| best hotel rate on easier," said Brad Petersen, business | | | | value-conscious travelers can more efficiently search |
| development manager of "Our goal is to provide a | | | | for their money-saving hotel coupons. |
| targeted search so travelers can find the best deal | | | | Headquartered in Norfolk, Va., is a leading provider of |
| and our advertisers receive the most traffic." | | | | online hotel coupons. As a division of Trader Publishing |
| Hospitality professionals and travelers will benefit from | | | | Company and part of Trader’s family of over |
| the Featured Advertisers’ listings, which are | | | | 20 Web sites, provides a comprehensive hotel coupon |
| now more prominently displayed on the Home Page. | | | | database for travelers while serving as a convenient |
| Not only does this make it easier for the user to find | | | | and effective advertising forum for hoteliers and |
| our best advertisers, but it also gives much more | | | | affiliate travel businesses. For more information about |
| exposure to our advertisers. | | | | RoomSaver.com, call toll-free 800.766. |
| The ad objects including one banner, four buttons and | | | | |