Site Inspections - Boondoggle Or Boon?

I occasionally meet with a client who wants to plan acounter space to lay out your personal toiletries. Even
meeting or event, but balks at the notion of having methe color palette of the room is important - is it tasteful,
perform a site inspection. The rationalization goes likelight and an enjoyable space to be in? I inspect the
this: "There's no need for you to fly out to City X to dolighting to make sure it is functioning and adequate. And
site inspections, is there? After all, we more or lesshow about those air conditioning and heating vents -
know where the meeting should take place. A knownare they clean? Attendees of business meetings
chain or major hotel in the middle of the city - there arealways need high speed internet. I make sure to ask
only four or five possibilities, so just pick the best one.when it was last updated, how fast it is, what the daily
No need to spend the time or money for you to goor multi-day cost is, and of course, can that cost be
there in person."negotiated for a group? What are the hours for room
Poor client - they don't understand that there isservice and restaurants? Is there a fitness center and
probably no better way to spend time and moneyis there a use fee? What are the hours? How close
than to do a proper site inspection. Of course, I haveare the sleeping rooms to the meeting space?
visited and stayed at most of the major hotels inMeeting & Function Space
downtown City X. Of course, I can go online and seeMy visual inspection of the meeting space includes
all of the pretty pictures of the hotel exterior, the lobby,much of what I've been looking at on the property as
sleeping rooms, meeting space and perfect spa. I cana whole - the general condition of the space including
even look at current room rates, catering options,hard and soft goods; does it meet all of the
meeting room capacities and driving distances fromrequirements of my client such as natural light, size
the airport. But experience has proven that there is no(both for increasing and even decreasing if necessary);
substitute for the real, live, in-person site inspection,ceiling height; can it accommodate AV requirements
since I will only be able to answer about 10% of the(front or rear screen projection, multiple screens or will
questions relative to the venue in relationship to thea simple 8' screen and LCD projector get "lost" in the
event without going onsite and "seeing" the property.room?); what's around it (other meeting rooms, the
Naturally, I do my homework to develop a short list ofcatering kitchen, the pool area, a garden or a parking
potential properties, making sure they meet the initiallot?); where are other meeting rooms located if I need
criteria for meeting space, equipment, accommodationsmore space or a separate room for meals; is there
and the like. I can also find out, through phone calls andenough room in the pre-function space or foyer
email, whether the desired dates are available, if theoutside of the room for registration and will that space
property can accommodate the number of rooms Ibe shared with other groups or private? I make sure
need, cost estimates for initial budgets, whether theto check the lighting, heating and air conditioning,
property is planning any renovations during the desiredsoundproofing, proximity to restrooms and outdoor
time period, and what other groups might be in-housespace. I check to see if there are any pillars or other
at the time.obstructions that would limit visibility, and even check
But only a site inspection can answer the deeperthe room shape since they aren't all square or
questions that relate to the ultimate success of therectangular. I ask to see a layout of the room with a
event: the staff, the sleeping rooms, the meetingseating arrangement for the same number of people I
rooms, and overall atmosphere and ambiance of theam expecting; how the AV equipment will be set up
venue. Let's face it - many properties look good onand other in-room requirements such as table top
paper or online, but an in-person visit tells the real story.displays or food stations. Is the AV company in-house,
Even if you have stayed at a property in the past,a vendor to the property or are they staff?
things might have changed. Most importantly, the clientOther questions we discuss as we're walking the
often has specific requirements that must be factoredspace - What is the room rental charge? What is the
in, such as a requirement for ocean-view rooms orsetup charge? Is there a Food & Beverage minimum
minimal distance between sleeping rooms and meetingto get certain charges waived? What are cost
rooms.estimates for meals and breaks? Are there any
When I conduct site inspections I follow a detailednon-standard issues that I need to be aware of (did
methodology that includes several aspects of theyou know that in certain cities union contracts dictate
property, to give me a strong feeling for the besthow something simple like a coffee break can be
location.charged?). What are the service charges and taxes?
First ImpressionsWhat is the cutoff date for guarantees? Next I check
I observe the outside of the venue and even itsthe menus, scoring them for selection, price,
surrounding neighborhood to see what type of firstpresentation, creativity and willingness to be flexible to
impression it will make. I then check the registrationmeet specific client requirements.
area and proximity to the front door, the lobby and itsI make sure that I have seen ALL of the meeting
décor, restaurants and coffee stations as well asspace that could accommodate my event/meeting
cleanliness and condition. I keep an eye out for security(even if it "might" not be available on my preferred
and even look at the other guests to see "who" thedates). And, most importantly, has the space I'm looking
property attracts. I try to observe the staff in all areasat, seen and like been put "on-hold" for my group or
of the venue to see how they interact with guests. Iare other sales managers still trying to "sell" it even
expect to see employees interacting with guestswhile I'm standing there? Don't assume that it's all being
warmly, letting the guests know they are welcome.held for you unless you specifically ask for it!
StaffTransportation
I've talked with the Sales Manager many times prior toIf guests are local, I check to see if there is adequate
my arrival for a site inspection. But once on site, it'sparking available, and the cost. In some of the larger
important to see how your relationship with that personcities, valet parking can cost as much as $50 per night
develops (or under-develops in some cases). Howat the property, but there might be a public lot next
they handle your project is incredibly important - thedoor or self-parking for less than half of that. If there
amount of time they spend with you, the spaces theyare other events planned for the same time, is there
show you, how they answer your questions (one ofenough parking for everyone? It's very frustrating
my favorites is "show me your worst sleeping room").when your guests arrive at a meeting only to be
And, who else they introduce you to throughout. Willgreeted with a sign at the parking lot that says
you meet the chef (especially if they know your client"Parking Full-Overnight Guests Only". If guests will
has specific requirements about the meals, such astravel from afar, does the hotel offer shuttle service to
sustainability, organic, or other preferences); or thefrom the airport? If not, can private shuttle service,
Director of Catering or your Conference Servicestaxis or a car service be pre-arranged? What are the
Manager if they get the business? Will the Director ofcosts likely to be? And what is the transfer time from
Sales or even the General Manager make anthe airport to the venue?
appearance? Believe it or not, all of this is veryWrap-up and Scoring
important and is a good indicator of how importantExpenses are important, and it is crucial to ensure that
your piece of business is to a property, and how youthe client's budget will not be exceeded. But that's only
and your guests will be treated once that contract ispart of the equation. In order to ensure an optimal
signed and you're on property.event and a very satisfied client, I need to balance the
Sleeping Roomstotal estimated expenses against the suitability of
First I look at the layout and size of the room - is therelocation, accessibility, comfort, cleanliness, ambiance
an adequate desk/work area (and enough easyand overall feel of the venue. By seeing the property,
access plugs for all of our electronics); can you movemeeting the staff, asking the right questions, requesting
around with ease, is there an additional sitting area,documented proof of past performance, and most of
closet space and access to the bath area? At theall carefully observing during a site inspection, I can
same time I'm looking at the overall condition of themake the best recommendation for my client, their
room, especially all of the soft goods includingevent and their guests. This is why an in-person site
bedspread/duvet, carpet, window coverings and eveninspection, by someone who knows what to look for
the bath towels to see if they are old, stained orand what questions to ask, is one of the most crucial,
frayed. A look at the bathroom lets me know if thereand financially responsible, elements of the entire
are any loose tiles or water damage, or enoughplanning process.